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Cognitive Behaviour Therapy – CBT for Weight Loss and Dieting

The No Diet, Diet.’

Cognitive Behaviour Therapy - CBT for Weight Loss and Dieting

Cognitive Behaviour Therapy – CBT for Weight Loss and Dieting

CBT for weight loss

Evidence-based Psychological approaches, such as Cognitive Behaviour Therapy, have been shown to be one of the most effective ways to help with weight loss and dieting. Cognitive Behaviour Therapy (CBT) is also beneficial in the area of on-going weight management. On this page we will try to provide an overview of this proven psychology-focused approach to weight loss.

It should be of no surprise that CBT is so successful in the weight-loss arena. It is, after all, the most scientifically researched behaviour therapy in the world. Developed over 50 years ago It’s effectiveness has been extensively proven at many levels. It is now widely used in medicine, with CBT therapists being employed in just about every hospital in the world.

Over fifteen years ago we (Martin and Marion Shirran) developed our psychology-based, Permanent Weight-Loss Treatment, the Gastric Mind Band. Since then we have written two bestselling books on the subject. We have also taken part in several university psychology conferences to share in-depth details of the approach. Over a thousand people visited out clinic for help in losing weight, allowing us to amass over 15,000 1:1 clinical treatment hours.

Cognitive Behaviour Therapy for Weight Loss and Dieting

Our upgraded version of CBT, developed in-house, has been endorsed by both professor Windy Dryden, of Goldsmiths University in London, and by Professor Philip Zimbardo, of Stanford University in San Francisco. In February 2022, we were proud to receive the award for the ‘Most Innovative Obesity Psychological Therapy Service’ from the Global Health Awards 2022 panel. We tell you this as an endorsement of our level of knowledge and experience to write this page.

CBT for weight loss and dieting

People often underestimate the importance of psychology around dieting and the achieving of what is possibly ‘utopia’ for dieters; successful and permanent weight loss. There’s a common misconception that if you go on a diet and lose weight, you’ll magically feel better about yourself and be able to maintain the weight loss in the long term. However, as we will try to highlight, there are much deeper psychological issues at play when it comes to our relationship with food and losing weight. You may also like to read our page all about Food Addiction

CBT and dieting

Cognitive Behaviour Therapy – CBT for Weight Loss and Dieting

The essence of CBT lies in understanding that events themselves are not the problem—it’s our beliefs about these events that influence behaviour. For example, do you eat because you’re physically hungry, or is it driven by boredom, sadness, loneliness, fatigue, or the desire to please others? These are the issues CBT can help overcome by changing thoughts on food and eating. Read our Blog – The Psychology of Weight Loss.

Cognitive Behaviour Therapy - CBT for Weight Loss and Dieting

CBT helps with weight loss by helping you understand why you crave certain foods. Then it can show you how to change your thoughts on food and eating. You can learn to recognise negative feelings that come up, before they take control, such as frustration, hunger, or boredom for example. Then you can replace them with more positive feelings like excitement, interest, or calmness.

CBT for Weight Loss

CBT can often prove to be a major factor in successful weight loss. It works effortlessly with our logical, conscious mind, and is an extremely effective approach, when wishing to change any behaviours. When it comes to food, we can all be exposed to certain triggers. For example, seeing others eating, or maybe smelling food, or an advert on the TV. So, how logical is it, that, because you’ve spotted someone else eating, you have to eat something too, when, 5 minutes ago, you weren’t even thinking about food, or feeling hungry?

CBT in Weight Loss

Triggers like seeing others eat or encountering food-related stimuli can sabotage even the most determined dieting attempts. CBT, working seamlessly with the logical, conscious mind, proves effective in changing behaviours. Understanding the interconnectedness of aroma, emotions, and memory sheds light on why certain smells or advertisements can strongly influence our eating choices. The success of CBT in dieting lies in its ability to address the underlying thought patterns and behaviours. By creating awareness of thoughts, feelings, and actions related to food, CBT simplifies the complexity of how eating habits impact emotions and behaviours.

Cognitive Behaviour Therapy for Weight Loss

Why does CBT work so well with dieting?

Why does it work so well? Cognitive behavioural therapy (CBT) is a type of psychotherapy that helps you to change your behaviour and thoughts by identifying, challenging, and changing, the patterns of thinking that are behind them. CBT is a therapy that looks at how we think, feel and act. It helps by creating awareness of our thoughts, feelings and awareness; it lifts the complexity around how food and eating affect our emotions, moods and behaviour patterns. You may also like to read our blog post all about “The Mind-Body Connection to Obesity”.

Cognitive Behaviour Therapy – CBT for Weight Loss and Dieting

CBT has been found more beneficial than many other approaches, producing rapid results and helping individuals overcome the root causes of weight gain.You may like to read our blog page – A weight-loss miracle. You can also read one of the many verified Success Stories on the site about Katie, who lost 100 pounds with CBT.

CBT For Weight Loss

In the realm of weight loss and dieting, Cognitive Behaviour Therapy (CBT) stands out as a powerful and evidence-based psychological approach. With over 50 years of scientific research, CBT has proven to be highly effective in various fields, including medicine, making it a widely employed therapy in hospitals worldwide. CBT delves into the intricacies of the psychology behind dieting, emphasising that successful and permanent weight loss goes beyond mere physical changes. It challenges the common misconception that shedding pounds automatically leads to improved self-esteem and long-term maintenance. Uncovering deeper psychological issues surrounding our relationship with food is crucial, and CBT provides a pathway to address these complexities.

While self-help through CBT books is an option, enlisting the services of a trained professional, like our My Weigh Less Course, enhances the chances of success. The course offers downloadable content, allowing individuals to progress at their own pace. As you embark on your weight-loss journey, explore our site for valuable tips, a free audio introduction, and a wealth of information to support your transformation. We’re here to help you achieve your goals and experience the positive impact of Cognitive Behaviour Therapy on weight loss and overall well-being.

CBT For dieting and weight loss

Our Top FAQs: CBT for dieting and weight loss

FAQ 1. How does Cognitive Behaviour Therapy (CBT) differ from traditional dieting methods?

Answer: CBT stands out by recognising that weight loss is not just about calorie counting; it addresses the psychological aspects of eating. Unlike traditional diets that focus solely on external factors like food restrictions, CBT delves into the root causes of behaviours, helping individuals develop a healthier relationship with food and sustainable lifestyle changes. Because it targets thoughts and behaviours, this makes it a more holistic and sustainable approach to weight loss.

FAQ 2. Can I practise CBT for weight loss on my own using a self-help book?

Answer: While self-help books offer valuable insights, the personalised guidance of a trained professional significantly enhances the effectiveness of CBT. Our My Weigh Less Course provides not only educational content but also individualised support, ensuring a tailored approach for optimal success in your weight-loss journey.

FAQ 3. How quickly can one expect to see results with Cognitive Behaviour Therapy?

Answer: CBT is renowned for its efficiency, often yielding noticeable results in just a few weeks. By addressing the underlying psychological factors contributing to weight gain, individuals can experience not only physical changes but also a positive shift in their mindset and relationship with food.

FAQ 4. What makes CBT more beneficial than other weight-loss treatments?

Answer: CBT’s effectiveness lies in its holistic approach. Beyond aiding weight loss, it helps individuals uncover and address the emotional and psychological factors that contribute to unhealthy eating habits. This comprehensive approach sets CBT apart, making it more beneficial for achieving lasting results.

FAQ 5. How does CBT help in managing cravings for specific foods?

Answer: CBT empowers individuals to understand the triggers behind their food cravings. By teaching techniques to change thought patterns related to food, individuals can gain control over their cravings. Recognising and addressing negative feelings before they escalate allows for a more positive relationship with food and a reduction in the power of cravings.

FAQ 6. Is Cognitive Behaviour Therapy only effective for weight loss, or does it assist in long-term weight management?

Answer: CBT extends its effectiveness beyond initial weight loss to long-term weight management. By creating awareness of thoughts, feelings, and behaviors related to food, CBT equips individuals with the tools needed to maintain a healthy weight over time. It fosters lasting behavioural changes for sustained well-being.

FAQ 7. Are there success stories of individuals who have achieved significant weight loss with CBT?

Answer: Absolutely! Numerous success stories, including Katie’s remarkable 100-pound weight loss, highlight the transformative power of CBT. These stories serve as inspiring examples of how CBT can lead to not only physical transformations but also positive changes in overall well-being.

FAQ 8. What sets the My Weigh Less course apart, and why should I consider it for weight loss?

Answer: My Weigh Less has received endorsements from leading professionals and the prestigious ‘Most Innovative Obesity Psychological Therapy Service’ award. Its innovative approach combines psychological techniques with weight-loss strategies, addressing the root causes of overeating. Choosing MWL means opting for a comprehensive and effective solution with proven success in achieving lasting weight-loss results.

Cognitive behaviour therapy and dieting

Are you tired of trying an endless list of diets that just don’t work? Frustrated with the constant cycle of losing and regaining weight? Are you looking for a medically endorsed solution, one based on thousands of hours of clinical experience?  Maybe something that doesn’t involve following a restrictive diet, doing lots of exercise, or having invasive surgery…? So, go ahead, relax, and take a few minutes to daydream… What would it be like to be slim and healthy, to be at your target weight? Can you imagine if you never had to go on a diet again or be afraid of food? What if you were able to enjoy every social event with the fantastic feeling of extra energy and improved self-esteem? Welcome to My Weigh Less Master Class – The Gold Standard in Permanent Weight Loss.

CBT for weight loss

Read on to find out about our award-winning solution! But first, allow us to introduce ourselves. We are Martin and Marion Shirran, and we have worked in the field of weight loss for almost 20 years. We are both clinical therapists and the developers of the globally acclaimed Gastric Mind Band Permanent Weight-Loss Treatment. Articles about our treatment and successful clients have appeared in the global media, including The Times, The Telegraph and the Express. Additionally, magazines such as Vogue, Marie Claire, Good Housekeeping, Hello, Woman, Reader’s Digest and Psychologies have featured our work, as have TV shows around the world.

MWL effortlessly delivers the dieter into the eye of the dieting storm. On a psychological level, it delivers a profound and excitingly new approach to the introduction of change in a person’s life. The treatment allows participants to seamlessly overcome their negative issues around food and eating in general, resulting in them being able to make the connection between weight loss and wellness.

CBT for weight loss

CBT to help with weight loss and dieting

During the twelve one-hour sessions that make up the programme, dieters learn about aspects of obesity and weight loss that they may have never associated as being connected. The programme has been built around a combination of empirically proven interventions. These include TactileCBT, Cognitive Behaviour Therapy and Neuro-Linguistic Programming, as well as Clinical Hypnotherapy. The treatment is designed to connect your mind with your body, delivering a simple, clean connection between Weight Loss and Wellness.

CBT for weight loss

Over a thousand people travelled from around the world to experience our weight-loss treatment. Our clients include celebrities, members of the public and medical professionals, including doctors, dentists, nurses, anaesthetists and consultant surgeons. Some clients simply want to shed their excess weight to look better. However, others tell us that health is the main reason. Many of our past clients have successfully reversed medical conditions such as insulin resistance, diabetes, high blood pressure, and fatty liver disease, whereas others have managed to avoid having knee or hip replacement surgery. You may like to read more details on our Medical Endorsements page.

cognitive behaviour therapy and dieting

Our weight-loss approach has been the subject of continued research and development over the last thirteen years. Sharon, above, lost 75 pounds. Our youngest client was just fourteen, and the oldest was eighty-six. Some clients wished to lose just a few pounds to fit into their wedding dress. But others, like Sarah below, went on to lose over 140 pounds. As a result, she was featured globally on TV and in the press. Follow this link to sign up for our course now, and you can start your weight-loss journey today.

cognitive behaviour therapy and dieting

Our psychology-focused weight-loss programme provides a ‘Psychological Reset’ for those wishing to lose weight. The programme incorporates an updated version of Cognitive Behaviour Therapy, TCBT, which is the subject of our bestselling book, published globally by Hay House. Professor Windy Dryden of Goldsmiths University in London endorsed the book, and Professor Philip Zimbardo of Stanford University in the USA wrote the foreword. We also incorporate the latest developments around Neuroplasticity and Neuro-Linguistic Programming along with many other disciplines. One component of our psychology-focused weight-loss programme provides a ‘Psychological Reset’.

cognitive behaviour therapy and dieting

Just think for a moment how different your relationship with food and weight loss would be if we re-programmed your subconscious mind to effortlessly replace the word “want” with the word “need”? The result: imagine you are out having dinner with friends ordering a burger. Instead of hearing the waiter asking: “Do you ‘want’ fries with that?” without thinking, you hear and automatically process the question as: “Do you ‘need’ fries with that?” Things would be very different, right? You see, at a cognitive level, we process those words differently. Later, maybe the waiter says, do you ‘want’ another glass of wine? You, of course, hear and cognitively process the word stream as do you ‘need’ another glass of wine. You can watch an animated video explaining ‘Want and Need’ and how it works at the bottom of this page.

Another ‘fix’ in the programme relates to just why people eat. So, during the programme, you will be asked when was the last time you ate in response to actual, physical hunger. Most people say: “Thinking about it, I haven’t been physically hungry for years”. And so we ask them: “Do you ever eat when you are bored, stressed, tired, lonely, depressed, sad, to reward yourself, when watching TV, or maybe just to please someone else?” Then, we do another reset, and so it goes on…

Cognitive Behaviour Therapy and Dieting

We have spent many months completely reformatting our unique, phenomenally successful approach to weight loss. As a result, the course is now instantly available to download to your phone, tablet, or computer. This also means that you can complete the entire course without having to leave the comfort and security of your own home. Welcome to the ‘My Weigh Less Master Class’!

My Weigh Less

Read on the pages of this website how the award-winning ‘My Weigh Less’ downloadable treatment is successfully delivering what is surely ‘utopia’ to dieters: a medically endorsed, proven weight-loss approach that provides permanent results! The programme is also based on over 15,000 1:1 clinical treatment hours. My Weigh Less can help you reach your weight-loss goals.

Permanent Weight Loss
– No Diet or Exercise Required –
– Medically Endorsed –
– 15,000 1:1 Clinical Hours Experience –
– Fully Downloadable –
– Featured in Global Media –
– Award-Winning Programme –

We have over 100 blog posts on the site, covering many different topics. The blog page section is updated regularly; take a look by following this Blog Page Link.

Marion Shirran, as a director of Oxford Therapeutics Limited, is proud to be a registered Stakeholder in NICE – National Institute for Health and Care Excellence. Marion is also involved in the government’s All-Party Parliamentary Group on Obesity.

My weigh Less

We were proud to be awarded the ‘Most Innovative Obesity Psychological Therapy’ in the UK Mental Health Awards 2022.

Mental Health Awards 2022 "Most Innovative Obesity Psychological Therapy Service"

We also appeared on the This Morning TV show with Holly Willoughby and Phillip Schofield.

Holly and Phil interviewed Martin and Marion Shirran

In 2010, we travelled to New York to be interviewed on the Good Morning America TV Show.

Good Morning America

We are also co-authors of two bestselling books about non-surgical weight loss, published by Hay House.

Martin and Marion Shirran
weight loss course

You can read a full breakdown of all the components included in the treatment package on the Course Details page. There is also an explanation of the treatment on the Does This Work? page. We look forward to working with you. Additionally, you can read reviews from medical and other professionals on the Medical Endorsement page.

Watch the short animated ‘Want and Need Video’ below…

Click on the link below to listen to our short audio introduction to the weight-loss course.

Free Sample Download of My weigh Less

You can download the complete My Weigh Less course and start your weight-loss journey today.

Register Now for the My Weigh Less Course

Downloadable Weight-Loss Treatment

My Weigh Less®/ and all associated intellectual property rights are the property of Oxford Therapeutics Limited, a company registered in London.

Oxford Therapeutics Limited with My Weigh Less

You can read additional information about us and our weight-loss treatment on the Gastric Mind Band website.

Although the weight loss results and success stories shown on the site are typical, individual results will vary, and are not guaranteed. Weight loss success depends on each individual’s level of motivation, commitment, food intake and metabolism. Read our full disclaimer in the Terms & Conditions.

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