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Overweight People Are Different

Award-Winning Weight-Loss Treatment

The No Diet, Diet.’

Overweight People Are Different

Overweight People Are Different

Overweight People Are Different

Overweight people are different. Do you disagree? Regardless of whether you are overweight or not, I can understand how the statement can make people just stop for a few seconds and think about it. I have worked with over a thousand clients, each wishing to lose weight, and I can confirm that in the majority of cases, overweight people are different. Or, at least, they think differently at a Cognitive level.

In Internet searches, and indeed on this website, you will find countless articles written and published, stating that ‘Thin People Think Differently’ or they talk about the ‘Skinny Gene’. But not so many reverse the conversation. There are so many factors that play a part in the obesity pandemic that we are living through. Overweight People Are Different.

As an example, the recently described ‘Obesogenic Society’ that we find ourselves living in. A society almost of our own making, where food, particularly energy-dense, high-carbohydrate, low-quality food, is available 24/7. It is virtually always at the lowest price point. Add into the mix that physical activity is in a continual decline, and not always because of individual choice. Society, in general, is playing its part in reducing energy expenditure, creating an obesity Tsunami. Just one example is the fact that all Televisions currently available are operated by a remote control. Think about it: absolutely no one gets up off their backsides to chain the channel they are watching. Over 60 per cent of homes have an Alexa, they don’t even need to move to turn the lights on or off; this is just a small part of what is described as an Obesogenic Society.

My weigh Less

Does depression cause obesity, or maybe obesity causes depression? The question as to which way the question should be posed has been debated for a number of years. And anyway, does it really matter? Well, actually, for someone who has been battling to lose weight for any period of time, it probably matters a lot! Could it be possible that tackling depression could go some way to solving the obesity pandemic? Have we been missing a trick in the weight-loss maze? How much more successful are dieting regimes if the person is in a positive mindset? Read our page on Depression and Obesity.

Another factor for consideration involves the growing interest in ‘Food Addiction’. Research indicates that many people who just cannot succeed in their weight-loss efforts are probably, in fact, suffering from food dependency/addiction.

Overweight People Are Different

Like addictive drugs, foods high in sugars and carbohydrates dictate that the brain releases a high level of dopamine, which results in a heightened feeling of pleasure. This situation is not restricted to just carb-rich foods. Sugar, fat and salt (SFS) are definitely on the top tier of addictive substances that we consume. Overweight People Are Different.

The belief held by many that failed dieters are lazy and lacking in willpower is now being questioned. Those overweight people may, in fact, be battling a disease or an addiction just like cocaine, heroin, or alcohol. If that is, in fact, the case, then the treatment and help they have been offered until now may have been incorrect. So now it’s possible that we may have to completely re-think how we treat and help the overweight or obese members of society. The debate is now taking place as to whether the people driving the treatment of obesity have been wearing blinkers for many years.

Over the course of fifteen years, we have continually developed and refined our psychology-based weight-loss treatment. We were initially driven by the lack of real alternatives to the surgical, bariatric procedures that were and still are, being widely promoted. We, like many others, have always known that obesity was never a physical issue; it was and is, without question, a psychological problem. No one is born obese. It is a learned behaviour.

Food is Addictive

The treatment we developed allows you to experience the perceived benefits of weight loss surgery without having to ‘go under the knife’. The programme is based on an incredible 15,000 1:1 clinical hours experience of working with overweight clients. The My Weigh Less treatment ensures you no longer have to view weight loss as a struggle. The non-invasive approach does not consist of strict weight loss diets or exercise regimes. Our clients benefit from extensive in-depth research and experience, delivering a fresh science-based solution. Take a look at the Does This Work Page; it contains a video and in-depth information on the entire program.

Very few people eat because they are physically hungry; in fact, the majority of people in the Western world do not even know what a hunger pang feels like. If asked, they will willingly tell you that they eat because they are tired, sad, lonely, bored, depressed, or for a number of other random reasons,. as I said, a learned response.

Our My Weigh Less permanent weight-loss treatment aims to take you into the eye of the dieting storm. On a psychological level, it delivers a profound and exciting approach. During the extensive downloadable sessions, we will be introducing you to issues around obesity and weight loss that you may have never associated as being connected in the past. As an example, one of the sessions will compel you to question the complex relationship that your body shares with food and demonstrate to you how you can quickly take control and reverse the trends.

CBT in Weight Loss - My Weigh Less

Overweight People Are Different

The unique programme is built around a combination of empirically proven interventions, including TactileCBT, Cognitive Behaviour Therapy and Mindfulness Therapy, Neuro Linguistic Programming and underpinned by Clinical Hypnotherapy. The latest learnings arising from the understanding of NeuroPlasticity have proven to be a major factor in ongoing development. The award-winning programme has been featured on TV on both sides of the Atlantic and covered in hundreds of newspapers and magazines. You can visit the Medical Endorsements page of this site for confirmation. The findings of the programme have been the subject of several University Presentations.

If you are wondering why over a thousand people, both celebrities and members of the public, have travelled from around the world to complete the treatment and how it is even possible for a weight-loss treatment to work without the introduction of traditional dietary changes, exercises and surgery? Let us briefly explain…

One of the components of the treatment involves a series of sessions incorporating TCBT, an upgrade to CBT that was developed and registered by the founders. Using this intervention, we are able to show the client how they can mentally reset and change the relationship they share with food. The result of the treatment is that clients following the treatment no longer crave to overeat; they eat when they are hungry and stop when they are not. Then, of course, they lose weight naturally.

My Weigh Less

One element of the treatment that has received considerable media interest revolves around ‘Want and Need’. It has proved to be pivotal in the programme. Basically, we use proven interventions to allow the client to cognitively remove the word Want’ from their mind and replace it with the word ‘Need’. Let us give you an example. You are in a restaurant with friends, and when taking your order, the waiter says: “Do you WANT fries with that?” But instead, you hear: “Do you NEED fries with that?” Or “Do you WANT a second glass of wine?” would be heard as: “Do you NEED a second glass of wine?” Sounds strange… if you are trying to lose weight, it is a ‘Game Changer. ‘ You see, at a cognitive level, we handle and react to those words very differently, usually without being aware.

We look forward to working with you and ensuring you achieve your desired weight. That, after all, is your birthright. Further down this page, and on the other pages on this site, you can read about the Award-Winning My Weigh Less permanent weight-loss treatment. Sarah Hart, in the photo below, has appeared on TV around the world and in the National Press after losing an amazing 140 pounds with this treatment. You can read her story, as well as other verified case studies, at the bottom of this page. Read our page, How to Lose Weight When You Are Older here.

Sarah Hart lost 140 pounds

During the twelve sessions that make up the award-winning My Weigh Less course, we will share with you a selection of psychology-focused, weight-loss interventions that you will be able to use immediately. You can feel comfortable and relaxed in the knowledge that the medically endorsed treatment is based around 15,000 1:1 clinical treatment hours spent working with individuals who were overweight and wished to reverse their situation. My Weigh Less delivers what is surely utopia to dieters: a permanent weight-loss solution. Read our page about what Vegetables to steer clear of here.

Overweight People Are Different

Permanent Weight Loss
– No Diet or Exercise Required –
– Medically Endorsed –
– 15,000 1:1 Clinical Hours Experience –
– Fully Downloadable –
– Featured in Global Media –
– Award-Winning Treatment –

So, go ahead, relax, and take a few minutes to daydream about what it would be like to be slim and healthy… being at your target weight? Moreover, imagine if you never had to go on a diet again or be afraid of food. And also, what if you were able to enjoy every social event? And, on top of that, you had an abundance of extra energy and improved self-esteem? Welcome to the evidence-based My Weigh Less Master Class! A proven, psychology-focused, downloadable weight-loss treatment that delivers permanent results.

My Weigh Less, a weight loss treatment that is fully downloadable, is built around a version of Martin and Marion Shirran’s globally acclaimed Gastric Mind Band Permanent Weight-Loss Treatment. And now, the unique, phenomenally successful approach to weight loss is instantly available to download to your phone, tablet, or computer. As a result, you can complete the entire course in the comfort and privacy of your own home. The approach concentrates on what we believe to be the epicentre around the issues and problems of excess weight. We’re talking about Psychology, of course! Katie in the photo below lost 100 pounds on the programme.

Over a thousand people, including Medical Professionals, celebrities, and members of the public, have travelled from around the world to visit the Elite Clinic in Spain. They also invested thousands of pounds to spend four days with the Shirrans, who are regarded as experts in the weight-loss field. They all shared a common desire: to lose weight. If you are wondering just why they came and valued the treatment so highly, then please take a look at the page on the site that explains exactly how and why the treatment works. Kay, in the photo below, was interviewed on TV after successfully reversing her Type 2 Diabetes using the programme.

Kay Lindley reversed her Type 2 Diabetes following her treatment with Martin and Marion

Some clients simply want to shed their excess weight to look better. However, others tell us that health is the main reason. Many of our past clients have successfully reversed medical conditions such as insulin resistance, diabetes, high blood pressure, and fatty liver disease, whereas others have managed to avoid having knee or hip replacement surgery. Psychologies Magazine published an article about Martin and Marion Shirran and their weight-loss treatment. You can read a blog post on Treating Diabetes. Vogue Magazine also featured Martin and Marion’s work.

Vogue Magazine - Downloadable Weight Loss Treatment

The Shirrans’ weight-loss approach has been the subject of continued research and development over the last fifteen years. Their youngest client was just fourteen, and the oldest, eighty-six. Some clients wished to lose just a few pounds to fit into their wedding dress. But others, like Sharon, pictured below, went on to lose over 75 pounds. Sharon and her sister were interviewed on the This Morning TV show. You can read her full story on the Success Stories Pages. The My Weigh Less Treatment can help men just as much as women, and you may like to read a dedicated page about Weight Loss For Men.

My weigh Less Sharon's Weight Loss Story. Downloadable Weight Loss Treatment

Treatment Based on Proven Science

The Shirrans’ own Life Architecture Therapy, along with TCBT, their own upgraded version of CBT, which is the subject of their bestselling book, published globally by Hay House. Professor Windy Dryden of Goldsmiths University in London endorsed their book, and Professor Philip Zimbardo of Stanford University in the USA wrote the foreword. Marie Claire has also featured Martin and Marion’s work.

Downloadable Weight Loss Treatment  - My Weigh Less- Overweight People Are Different

Our FAQs

FAQ 1: Why do some people believe that overweight people are different at a cognitive level?

ANSWER: The belief that overweight people are different at a cognitive level stems from the recognition that obesity is primarily a psychological issue rather than just a physical condition. This difference in thinking is due to various factors affecting individuals’ relationships with food and eating behaviours.

FAQ 2: How does the “Obesogenic Society” contribute to the obesity pandemic?

ANSWER: The “Obesogenic Society” is a term used to describe the environment in which food, especially energy-dense, high-carbohydrate, low-quality food, is readily available 24/7 at low prices. Additionally, declining physical activity due to factors like sedentary lifestyles and the convenience of technology is contributing to the obesity epidemic.

FAQ 3: What is the connection between depression and obesity?

ANSWER: The relationship between depression and obesity has been a subject of debate. It is unclear whether depression causes obesity or if obesity leads to depression. However, addressing the role of depression in obesity can be crucial in finding effective weight-loss solutions.

FAQ 4: How has the perception of overweight people as lazy and lacking willpower been challenged?

ANSWER: The perception that overweight individuals lack willpower or are simply lazy has been challenged by recognizing that they may be battling a disease or addiction. This shift in understanding highlights the importance of providing appropriate treatment and support for weight loss.

FAQ 5: What is the central philosophy of the My Weigh Less weight loss treatment?

ANSWER: The central philosophy of the My Weigh Less weight loss treatment is that obesity is primarily a psychological problem, not a physical one. The treatment is designed to help individuals change their relationship with food and eating behaviours at a psychological level.

FAQ 6: How does My Weigh Less address the cognitive aspect of weight loss?

ANSWER: My Weigh Less utilizes psychological interventions, including TactileCBT, Cognitive Behavior Therapy, Mindfulness Therapy, Neuro-Linguistic Programming, and Clinical Hypnotherapy, to help individuals change their cognitive responses and behaviours related to food. These interventions promote a positive mindset for successful weight loss.

FAQ 7: What is “food addiction,” and how does it relate to weight loss?

ANSWER: Food addiction refers to the idea that certain foods, particularly those high in sugars, carbohydrates, sugar, fat, and salt (SFS), can trigger the release of dopamine in the brain, leading to heightened feelings of pleasure. Many individuals struggling with weight loss may be dealing with food addiction, making it challenging to maintain a healthy diet.

FAQ 8: What are the key features of the My Weigh Less treatment, and how does it differ from traditional weight loss approaches?

ANSWER: My Weigh Less focuses on psychological interventions to change the relationship with food and eating habits. It differs from traditional weight loss methods by not relying on strict diets, extensive exercise, or surgery. The treatment aims to help individuals stop craving overeating and eat in response to physical hunger naturally.

In conclusion, the belief that overweight people are different at a cognitive level is rooted in the understanding that obesity is primarily a psychological issue. The article highlights the role of environmental factors, depression, food addiction, and the need to challenge stereotypes about overweight individuals. My Weigh Less offers a unique approach to weight loss by addressing the psychological aspects of the problem, providing a fresh perspective and promising permanent results without traditional dieting and exercise.

Alison, in the photo below, lost 70 pounds with Martin and Marion’s treatment.

My Weigh Less - Downloadable Weight Loss Treatment

Downloadable Treatment

Many clients tell us that they can’t remember the last time they ate in response to real, physical hunger. And so, we will ask you: “Do you eat when you are bored, stressed, tired, lonely, depressed, sad, to reward yourself, or maybe just to please someone else?” Then, we will help you to change your mindset around food. You can experience the new, fully downloadable weight-loss treatment today. Hello Magazine featured Martin and Marion’s work.

Hello Magazine Featured Martin and Marion's Work around Permanent Weight Loss

Downloadable Weight-Loss Treatment

So, how would you feel if you had the opportunity today to sit down alone with Martin and Marion with an ever-flowing cup of coffee? And what if, over the course of 12 hours, they then told you everything they know about permanent weight loss? And they also shared with you all the tips, techniques and secrets they usually reserve exclusively for their visiting international clients. Welcome to the ‘My Weigh Less Master Class.’

Overweight People Are Different

Downloadable Weight Loss Treatment

Allow us to inspire and guide you so your dreams can become reality. You can also read more details about what the My Weigh Less course includes on this site. And there is no reason why you can’t start your weight loss journey today! Your desire to be slim and healthy may shift from a dream to reality… sooner than you think.

Martin and Marion appeared on This Morning TV show with Philip Schofield and Holly Willoughby.

My Weigh Less 
Downloadable Weight Loss Treatment Holly and Phil

Registered Stakeholder in NICE – National Institute for Health and Care Excellence.

Marion Shirran, as a director of Oxford Therapeutics Limited, is proud to be a registered Stakeholder in NICE – National Institute for Health and Care Excellence.

Marion is also pleased to be involved in the Government All-Party Parliamentary Group on Obesity.

My weigh Less - Overweight People Are Different

Winners of the 2022 Mental Health Award – ‘Most Innovative Obesity Psychological Therapy’

Mental Health Awards 2022 "Most Innovative Obesity Psychological Therapy Service"

Martin and Marion travelled to New York to Appear on the Good Morning America TV Show.

My Weigh Less BMI

Martin and Marion are co-authors of two, bestselling books, published by Hay House

Martin and Marion Shirran
weight loss course

You can read a full breakdown of all the components included in the treatment package on the Course Details page. There is also an explanation of the treatment on the Does This Work? page. We look forward to working with you. Additionally, you can read reviews from medical and other professionals on the Medical Endorsement page.

View the Short Animated Want and Need Video below

Click on the link below to listen to Martin and Marion‘s short audio introduction of the weight-loss course.

Free Sample Download of My weigh Less

You can download the complete course, and start your weight-loss journey today

Register Now for the My Weigh Less Course

Downloadable Weight-Loss Treatment

My Weigh Less®/ and all associated intellectual property rights, are the property of Oxford Therapeutics Limited, a company registered in London.

Oxford Therapeutics Limited with My Weigh Less

You can read additional information about Martin and Marion Shirran and their weight-loss treatment on the Gastric Mind Band website.

Although the weight-loss results and success stories shown on the site are typical, individual results will vary, and are not guaranteed. Weight-loss success depends on each individual’s level of motivation, commitment, food intake and metabolism. Read our full disclaimer in the Terms & Conditions.

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