Overweight People Are Different
Award-Winning Weight-Loss Treatment
‘The No Diet, Diet.’
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Overweight People Are Different
Overweight people are different. Do you disagree? Regardless of whether you are overweight or not, I can understand how the statement can make people just stop for a few seconds and think about it. I have worked with over a thousand clients, each wishing to lose weight, and I can confirm that in the majority of cases, overweight people are different. Or, at least they think differently, at a Cognitive level.
In Internet searches, and indeed on this website, you will find countless articles written and published, stating that โThin People Think Differentlyโ or they talk about the โSkinny Geneโ. But not so many reverse the conversation. There are so many factors that play a part in the obesity pandemic that we are living through.
Overweight People Are Different
As an example, the recently described โObesogenic Societyโ that we find ourselves living in. A society almost of our own making, where food, particular energy-dense, high-carbohydrate, low-quality food is available, 24/7. It is virtually always at the lowest price point. Add into the mix that physical activity is in a continual decline, and not always because of individual choice. Society in general is playing its part in reducing energy expenditure, creating an obesity Tsunami.
Does depression cause obesity, or maybe obesity causes depression? The question as to which way round the question should be posed has been debated for a number of years. And anyway, does it really matter? Well actually, for someone who has been battling to lose weight for any period of time, it probably matters a lot! Could it be possible that tackling depression could go some way to solving the obesity pandemic? Have we been missing a trick in the weight-loss maze? How much more successful are dieting regimes, if the person is in a positive mindset. Read our page on Depression and Obesity.
Overweight People Are Different
Another factor for consideration involves the growing interest in โFood Addictionโ. Research indicates that many people that just cannot succeed in their weight-loss efforts are probably in fact suffering from food dependency/addiction.
Food is as Addictive as Cocaine
Like addictive drugs, foods high in sugars and carbohydrates dictate that the brain releases a high level of dopamine, which results in a heightened feeling of pleasure. This situation is not restricted to just carb-rich foods. Sugar, fat and salt (SFS) are definitely on the top tier of addictive substances that we consume.
Overweight People Are Different
The belief held by many that failed dieters are lazy and lacking in willpower is now being questioned. Those overweight people may in fact be battling a disease, an addiction just like cocaine, heroin, or alcohol. If that is in fact the case, then the treatment and help they have been offered until now may have been incorrect. So now itโs possible that we may have to completely re-think how we treat and help the overweight, or obese members of society. The debate is now taking place as to whether the people driving the treatment of obesity have been wearing blinkers for many years.
Obesity is a Psychological Problem
Over the course of fifteen years, we have continually developed and refined our psychology-based, weight-loss treatment. We were initially driven by the lack of real alternatives to the surgical, bariatric procedures that were, and still are, being widely promoted. We like many others have always known that obesity was never a physical issue; it was and is, without question a psychological problem.
Overweight People Are Different
Very few people eat because they are physically hungry; in fact the majority of people in the western world do not even know what a hunger pang feels like. If asked, they will willingly tell you that they eat because, they are tired, sad, lonely, bored, depressed, or for a number of other random reasons.
The Eye of the Dieting Storm
Our My Weigh Less permanent weight-loss treatment aims to take you into the eye of the dieting storm. On a psychological level it delivers a profound and exciting approach. During the extensive downloadable sessions, we will be introducing you to issues around obesity and weight loss that you may have never associated as being connected in the past. As an example, one of the sessions will compel you to question the complex relationship that your body shares with food, and demonstrates to you how you can quickly take control and reverse the trends.
Award-Winning Treatment
The treatment allows you to experience the perceived benefits of weight loss surgery without having to โgo under the knifeโ. The treatment is based around an incredible 15,000 1:1 clinical hourโs experience of working with overweight clients. The My Weigh Less treatment ensures you no longer have to view weight loss as a struggle. The non-invasive approach does not consist of strict weight loss diets or exercise regimes. Our clients benefit from extensive in-depth research and experience, delivering a fresh science based solution.
An Award Winning programme
The unique programme is built around a combination of empirically proven interventions, including TactileCBT, Cognitive Behaviour Therapy and Mindfulness Therapy, Neuro Linguistic Programming and underpinned by Clinical Hypnotherapy. The award-winning programme has been featured on TV on both sides of the Atlantic, and covered in hundreds of newspapers and magazines. You can visit the Medical Endorsements page of this site for confirmation.
One Thousand Clients
If you are wondering why over a thousand people, both celebrities and members of the public travelled from around the world to complete the treatment, and how it is even possible for a weight-loss treatment to work, without the introduction of the traditional dietary changes, exercises and surgery? Let us briefly explain…
Overweight People Are Different
One of the components of the treatment involves a series of sessions incorporating TCBT, an upgrade to CBT that was developed and registered by the founders. Using this intervention we are able to show the client how they can mentally reset and change the relationship they share with food. The result of the treatment is that clients following the treatment no longer crave to overeat; they eat when they are hungry and stop when they are not. Then, of course, they lose weight naturally.
Want or Need
One element of the treatment that has received considerable media interest revolves around โWant and Needโ. It has proved to be pivotal in the programme. Basically, we use proven interventions to allow the client to cognitively remove the word ‘Want’ from their mind, and replace it with the word โNeedโ. Let us give you an example. You are in a restaurant with friends, and when taking your order the waiter says: โDo you WANT fries with that?โ But instead, you would hear: โDo you NEED fries with that?โ Or โDo you WANT a second glass of wine?” would be heard as: โDo you NEED a second glass of wine?โ
At a cognitive level we handle those words differently.
We look forward to working with you and ensuring you achieve your desired weight. That after all, is your birthright. Further down this page, and on the other pages on this site, you can read about the Award-Winning, My Weigh Less permanent weight-loss treatment. Sarah Hart, photo below has appeared on TV around the world and in the National Press, after losing an amazing 140 pounds with this treatment. You can read her story, as well as other verified case studies at the bottom of this page. Read our page, How to Lose Weight When You Are Older here.
Psychology-Focused Weight Loss
During the twelve sessions that make up the award-winning My Weigh Less course, we will share with you a selection of psychology-focused, weight-loss interventions that you will be able to use immediately. You can feel comfortable and relaxed in the knowledge that the medically endorsed treatment is based around 15,000 1:1 clinical treatment hours, spent working with individuals who were overweight, and wished to reverse their situation. My Weigh Less delivers what is surely utopia to dieters, a permanent weight-loss solution. Below are six tips for dieters that everyone should be following. Read our page around what Vegetables to steer clear of here.
Tip No. 1 – Only Eat When You’re Hungry!
This has to be our number one, golden rule, when it comes to achieving successful weight loss. In our experience, most overweight people eat for many different reasons, other than physical hunger. But, if you allow your emotions to control your eating habits, then it is unlikely that you will be able to control your weight as a result. So, before you reach for anything to eat, stop and ask yourself first if you physically NEED to eat, or you just WANT to…
Tip No. 2 – Use a Smaller Plate!
You’ve probably heard this many times before, but it’s a fact that people who use larger plates tend to eat more food than those who eat from smaller plates. No doubt you know about the power of optical illusions. But are you aware of just how much more generous the same size portion of food appears, when presented on a smaller plate, instead of a larger one? Have a look at the image below. It’s known as the Delboeuf optical illusion. If you stick to our mantra, “always go for quality over quantity”, then you will definitely lose weight much more easily.
Tip No. 3 – Drink a Glass or Two of Water Before Your Meal!
Reduce Your Calorie Intake by over 20%, with almost with no effort! Research results, published by Harvard Medical showed that people who drank two large glasses of water, just before eating, consumed, on average, around 20% less food than previously. This is possibly as a result of the stretching and fullness sensation in the stomach.
Tip No. 4 – Eat Slowly and Mindfully!
A growing number of studies have consistently found a correlation between speed of eating and weight, so it is officially accepted now that faster eaters are definitely more likely to become overweight. Studies have also shown that people are much more likely to eat more when their eating is mindless, as opposed to mindful. So, make meal times an occasion by sitting down at a table, with no distractions. Then eat slowly and savour every mouthful. You will naturally eat less food and also find it easier to lose weight as a result!
Tip No. 5 – Stay Away From Sugar and Highly Processed Foods!
It’s a fact that sugar and highly processed foods have addictive properties! So much so, that many people find that once they start eating these foods, they literally can’t stop. And, of course, if you’re making such poor food choices, this in turn will make it almost impossible for you to lose weight. So, our advice is to choose healthy, unprocessed foods and limit the amount of sugar you consume. As a result, you will have far more control over how much you eat and also how much weight you can lose.
Also, new research has found that it’s especially important for menopausal women to stay away from added sugar to avoid unwanted weight gain.
Tip No. 6 – Eat Your Favourite Foods on the Plate First!
You may not be aware of how important this tip is, but the order in which you eat your food can actually have a big impact on how much you consume! It’s quite common for overweight people to “save the best til last” when eating. In other words they only eat their favourite food right at the end. It’s not so surprising then, that they also tend to eat everything on their plate, regardless of how uncomfortably full they feel. Because, of course, they don’t want to miss out on the “best bit”!
However, our advice is to eat your favourite things first. Not only will you enjoy it more, but it’s also much easier to stop when you’ve eaten just the right amount and leave the rest on the plate.
My Weigh Less Delivers…
– Permanent Weight Loss –
– No Diet or Exercise Required –
– Medically Endorsed –
– 15,000 1:1 Clinical Hours Experience –
– Fully Downloadable –
– Featured in Global Media –
– Award-Winning Treatment –
Downloadable Weight Loss Treatment. Sarah Hart, featured below, lost an incredible 140 pounds, following her treatment with Martin and Marion. As a result, she was featured globally on the TV and in the press. You can buy your first session by following this link, or read further information on the site. You can also read more details about Sarah in the Success Stories Section.
‘Dream to be slim…’
Downloadable Weight-Loss Treatment
So, go ahead, relax, and take a few minutes to daydream about what it would be like to be slim and healthy… being at your target weight? Moreover, imagine if you never had to go on a diet again, or be afraid of food? And also, what if you were able to enjoy every social event? And, on top of that, you had an abundance of extra energy, and improved self-esteem? Welcome to the evidence-based My Weigh Less Master Class! A proven, psychology-focused, downloadable weight-loss treatment, that delivers permanent results. And it’s based around over 15,000 clinical 1:1 hours treating overweight clients.
Katie lost 100 pounds with the Shirrans’ Weight Loss Treatment
My Weigh Less, a weight loss treatment that is fully downloadable, built around a version of Martin and Marion Shirran’s, globally acclaimed, Gastric Mind Band Permanent Weight-Loss Treatment. And now the unique, phenomenally successful approach to weight loss, is instantly available to download to your phone, tablet, or computer. As a result, you can complete the entire course in the comfort and privacy of your own home. The approach concentrates on what we believe to be the epicentre around the issues and problems of excess weight. We’re talking about Psychology, of course!
A Weight-Loss Treatment that is Fully Downloadable
Over a thousand people, including Medical Professionals, celebrities, and members of the public, have travelled from around the world, to visit the Elite Clinic in Spain. They also invested thousands of pounds to spend four days with the Shirrans, who are regarded as experts in the weight-loss field. They all shared a common desire; to lose weight. If you are wondering just why they came and valued the treatment so highly, then please take a look at the page on the site that explains exactly how and why the treatment works.
Kay successfully reversed her Type 2 Diabetes
Some clients simply want to shed their excess weight to look better, however others tell us that health is the main reason. Many of our past clients have successfully reversed medical conditions such as insulin resistance, diabetes, high blood pressure, and fatty liver disease, whereas others have managed to avoid having knee, or hip replacement surgery. Psychologies Magazine published an article about Martin and Marion Shirran and their weight-loss treatment. You can read a Blog post on Treating Diabetes. Vogue Magazine also featured Martin and Marion’s work.
New Downloadable Weight-Loss Treatment
The Shirrans’ weight-loss approach has been the subject of continued research and development over the last fifteen years. Their youngest client was just fourteen, and the oldest, eighty-six. Some clients wished to lose just a few pounds to fit into their wedding dress. But others, like Sharon, pictured below, went on to lose over 75 pounds. You can read her full story on the Success Stories Pages. The My Weigh Less Treatment can help men just as much as women, and you may like to read a dedicated page about Weight Loss For Men Here.
Treatment Based on Proven Science
The psychological approach incorporates Cognitive Behaviour Therapy (CBT), Clinical Hypnotherapy and Neuro-Linguistic Programming (NLP). It also includes the Shirrans’ own Life Architecture Therapy, along with TCBT, their own upgraded version of CBT, which is the subject of their bestselling book, published globally by Hay House. Professor Windy Dryden, of Goldsmiths University in London, endorsed their book and Professor Philip Zimbardo, of Stanford University in the USA, wrote the foreword. Marie Claire have also featured Martin and Marion’s work.
Overweight People are not Lazy
Being overweight, having an unhealthy relationship with food, is predominantly a psychological issue. So, it’s a learned behaviour, because people are not born obese. But people are rarely overweight because they are lazy, or lacking in willpower; the issue goes much deeper. As a result, they simply need a ‘Psychological Reset.’ Alison, photo below, lost 70 pounds with Martin and Marion’s treatment.
Downloadable Treatment
Many clients tell us that they can’t remember the last time they ate in response to real, physical hunger. And so, we will ask you: โDo you eat when you are bored, stressed, tired, lonely, depressed, sad, to reward yourself, or maybe just to please someone else?โ Then we will help you to change your mindset around food. You can experience the new, fully downloadable, weight loss treatment today. Hello Magazine featured Martin and Marion’s work.
We will help you
We will also help you to make simple changes in your other thought processes… How much better could your relationship with food be, if we taught your subconscious mind how to effortlessly replace the word “want” with the word “need”? For example, instead of hearing the waiter asking: “Do you want fries with that?” without thinking you process the question as: “Do you need fries with that?” You can watch a short animated video explaining Want and Need at the bottom of this page.
Downloadable Weight-Loss Treatment
So, how would you feel, if you had the opportunity today, to sit down alone with Martin and Marion, with an everflowing cup of coffee? And, what if, over the course of 12 hours, they then told you everything they know about permanent weight loss? And they also shared with you all the tips, techniques and secrets they normally reserve exclusively for their visiting international clients? Welcome to the ‘My Weigh Less Master Class.’ Ruby, photo above, has lost 50 pounds so far, following her treatment with Martin and Marion.
Downloadable Weight Loss Treatment
Allow us to inspire and guide you, so your dreams can become reality. You can also read more details about what the My Weigh Less course includes on this site. And there is no reason why you can’t start your weight loss journey today! Your desire to be slim and healthy may shift from a dream to reality… sooner than you think.
Martin and Marion appeared on This Morning TV show with Philip Schofield and Holly Willoughby.
Registered Stakeholder in NICE – National Institute for Health and Care Excellence.
Marion Shirran, as a director of Oxford Therapeutics Limited, is proud to be a registered Stakeholder in NICE – National Institute for Health and Care Excellence.
Marion is also pleased to be involved in the Governments All Party Parliamentary Group on Obesity.
Winners of the 2022 Mental Health Award – โMost Innovative Obesity Psychological Therapyโ
Martin and Marion travelled to New York to Appear on the Good Morning America TV Show
Martin and Marion are co-authors of two, bestselling books, published by Hay House
You can read a full breakdown of all the components included in the treatment package on the Course Details page. There is also an explanation of the treatment on the Does This Work? page. We look forward to working with you. Additionally, you can read reviews from medical and other professionals on the Medical Endorsement page.
View Short Animated Want and Need Video below
You can download the complete course, and start your weight-loss journey today..
Downloadable Weight-Loss Treatment
My Weigh Lessยฎ/myweighless.com and all associated intellectual property rights, are the property of Oxford Therapeutics Limited, a company registered in London.
You can read additional information about Martin and Marion Shirran and their weight-loss treatment on the Gastric Mind Band website.
Success Stories
Although the weight-loss results and success stories shown on the site are typical, individual results will vary, and are not guaranteed. Weight-loss success depends on each individualโs level of motivation, commitment, food intake and metabolism. Read our full disclaimer in the Terms & Conditions.
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